Argha Sen

Argha Sen

Argha  Sen Photo
Doctoral Candidate
Marketing
Education
PDGBM, Marketing (major), Finance (minor), International Management Institute, New Delhi, India (2003)

B.Tech, Leather Technology, Calcutta University, Calcutta, India (1998)
Biography
Argha Sen is a doctoral candidate in Business (Marketing) at University of Nebraska-Lincoln. He holds a B.Tech Degree from Calcutta University, India and a Master of Business Administration (PGP) Degree from International Management Institute, New Delhi, India. 
 
He successfully defended his dissertation proposal, April 2018, which explores how B2B electronic marketplaces, having a unique triadic structure, manage two sets of customers that have different expectations. His research holds theoretical and managerial implications. Argha was named a winner of the Institute for the Study of Business Markets (ISBM) Doctoral Support Award Competition and named Institute Business Marketing Doctoral Fellow. Argha's broad research interests span digital marketing, relationship marketing, marketing channels, and marketing strategy. He enjoys teaching marketing channels, marketing principles, and marketing research. 

Vita
Contact Information

CoB 345P
P.O. Box 880492
Lincoln, NE 68588-0492
Phone: 402-472-0612
Fax: 402-472-9777
argha.sen@huskers.unl.edu

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