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College of Business Administration

Ravipreet (Ravi) S. Sohi

Ravipreet (Ravi) S. Sohi

Professor of Marketing

Marketing, CBA 318
P.O. Box 880492
University of Nebraska-Lincoln
Lincoln, NE 68588-0492, USA
Phone: (402) 472-3374
Fax: (402) 472-9777
E-mail: Email

Joined the college in August 1991.

Expertise:

  • Business-to-Business Marketing
  • E-Commerce Marketing
  • International Marketing
  • Marketing Channels Management
  • Sales Management

Education:

  • Ph.D. (Marketing) – University of Wisconsin, Madison, 1991
  • M.S. (Marketing) – University of Wisconsin, Madison, 1988
  • M.M.S. (Operations Management) – J.B.I.M.S.,University of Bombay, India 1982
  • B.E.(Hons) (Mechanical Engineering) – B.I.T.S. Pilani, India 1980

Research Interests:

  • Business-to-Business Marketing
  • Sales Management
  • Marketing Strategy

Teaching Interests:

  • Channels of Distribution
  • Marketing Management
  • Sales Management
  • e-Commerce

Published in the following:

  • Journal of Marketing
  • Strategic Management Journal
  • Journal of the Academy of Marketing Science
  • Journal of Retailing
  • International Journal of Research in Marketing
  • Journal of Business Research
  • Journal of Personal Selling and Sales Management
  • Journal of Macromarketing
  • Psychology and Marketing
  • European Journal of Marketing
  • Journal of Business and Industrial Marketing
  • Journal of Marketing Theory and Practice

Awards:

  • Distinguished Teaching Award, College of Business Administration. (2009).
  • Certificate of Recognition for Contribution to Students, UNL Parents Association. (2007).
  • Seacrest Fellow. (2005).
  • Faculty Research Award, College of Business Administration. (2004).
  • Annual Faculty Research Award, Department of Marketing. (2003).
  • Nominated for Distinguished Teaching Award. (2002).
  • Recognized for dedication to students, AMA's Collegiate Chapter. (2001).
  • Marketing Professor of the Year, Student Marketing Club. (1999).
  • Nominated for Distinguished Teaching Award. (1999).
  • Distinguished Teaching Award, College of Business Administration. (1998).
  • National Award for Excellence in Reviewing, Journal of Personal Selling and Sales Management. (1998).
  • Distinguished Teaching Award, College of Business Administration. (1997).
  • Award for Outstanding Student Organization Advisor, University of Nebraska. (1995).
  • Nominated for Distinguished Teaching Award. (1995).
  • Recognition Award for Outstanding Leadership as a member of the AMA Lincoln Chapter's Board of Directors, Governor's of Nebraska. (1995).
  • Award for Outstanding Student Organization Advisor, University of Nebraska. (1994).
  • Award for Outstanding Service to Students, Stuart Leadership Development Program. (1993).
  • Award for Service as Advisor to the Marketing Club, University of Nebraska. (1993).
  • National Award to the Lincoln Chapter for Outstanding College Relationships, AMA. (1993).
  • Nominated for Distinguished Teaching Award. (1991).
  • Fellow to the Albert Haring Symposium, University of Wisconsin-Madison. (1989).


Research

Selected Articles:

Documents & Links

Resume: