Apr 17 2018 10:00 AM
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Nebraska Business students from around the world utilized cross-cultural skills in the inaugural Nebraska Export Challenge as they competed in teams to make business presentations based on exporting products abroad. Dr. Kalu Osiri, director of the international business program and associate professor of practice of management, envisioned the competition with a goal on getting students to interact with peers from other countries.
Apr 11 2018 4:00 PM
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Each spring, the Target Case Competition gives Nebraska Business students the chance to put themselves in the executive management chair and present a strategic business plan to Target managers with the goal of improving customer experience at their stores. This year five student teams worked to improve online strategies and blend them with the brick-and-mortar store experience.
Apr 10 2018 9:00 AM
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Although stereotypes about the sales profession often paint it as a male-dominated occupation, women in the undergraduate certificate program in sales excellence at the University of Nebraska–Lincoln College of Business believe those perceptions are changing. To that end, Laura McLeod, assistant professor of practice in marketing, works to increase the number of women in the program because their totals still fall far short of male students.
Apr 6 2018 9:00 AM
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Lynn Matthews, a fifth-year doctoral student, at the University of Nebraska–Lincoln College of Business Department of Marketing kicked off the 27th annual Robert Mittelstaedt Doctoral Symposium with her presentation on human branding. Her paper, “Perceived Authenticity in Credence and Experience Services,” helped highlight the symposium by bringing to the forefront a burgeoning topic in the world of marketing.
Apr 5 2018 1:00 PM
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On the heels of the NCAA basketball tournaments, the University of Nebraska–Lincoln Center for Entrepreneurship generated its own “April Madness” this week, as more than 40 student teams competed in a bracket format for the right to be crowned champion of the New Venture Competition. Teams showcased business plans to judges during two preliminary rounds on the first day with the final four teams going at it on day two for the right to earn cash prizes from more than $75,000 in total prize money.
Mar 13 2018 9:00 AM
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Relationships make up the foundation of modern business transactions. Argha Sen, a fourth-year Ph.D. marketing student at the University of Nebraska–Lincoln College of Business, formed his graduate research around business relationships, and how they exist in two-sided business-to-business electronic environments. His dissertation on the subject recently won the Institute for the Study of Business Markets (ISBM) Doctoral Support Award Competition. In addition, the ISBM named Sen an ISBM Fellow for his dedication to applying knowledge to marketing problems and opportunities.
Feb 13 2018 3:00 PM
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The University of Nebraska–Lincoln Parents Association and Teaching Council recognized 25 Nebraska Business faculty and staff during their annual award ceremony on Friday, February 2. The Parents' Recognition Award is presented to those who made a significant difference in students' lives.
Feb 9 2018 1:45 PM
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Four University of Nebraska–Lincoln College of Business students strengthened their skills at the U.S. Naval Academy Leadership Conference in Annapolis, Maryland. The students joined more than 300 people from 45 military and civilian colleges spending four days learning about leading and persevering through obstacles during sessions led by prominent military, government and industry leaders.
Feb 6 2018 8:00 AM
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Students found success during their first semester in Howard L. Hawks Hall. More than 1,000 business students at the University of Nebraska–Lincoln were named to the Nebraska Business Dean’s List for the 2017 fall semester. The 929 undergraduate students who earned this recognition upheld a cumulative grade-point average of 3.6 or higher for the semester. The College of Business also honored 237 undergraduate students for attaining a 4.0 GPA.
Jan 11 2018 8:00 AM
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After serving as the University of Nebraska–Lincoln College of Business interim dean for nearly a year, Dr. Kathy Farrell became the 10th dean of the College of Business in December. In her relatively short time leading the college, Farrell has immersed herself in the job. The college’s Communications, Marketing and External Relations (CMER) team recently checked in with her to learn more about her and her thoughts on her new role and the future of the college.
Dec 18 2017 11:30 AM
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More than 300 business students received degrees from the University of Nebraska–Lincoln as the College of Business completed the first semester in the new Howard L. Hawks Hall building. To recognize students several College of Business events took place Friday, December 15, including the Senior Sendoff and Graduate Goodbye in the Henrickson Family Atrium at Howard L. Hawks Hall.
Dec 11 2017 10:00 AM
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NRC Health named two University of Nebraska–Lincoln College of Business students Rising Star Scholars who set their minds on a career in sales or marketing. They included junior Amber Kohmetscher and senior Trevor Willenborg who received $2,000 to use toward their tuition and fees during the 2018 spring semester.
Dec 7 2017 10:00 AM
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University of Nebraska–Lincoln students in the Business Learning Communities (BLC) recently discovered the new College of Business classrooms are not the only place they learn. BLC students traveled to Omaha, Nebraska, to visit First National Bank and Union Pacific.
Dec 1 2017 2:00 PM
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Kathy Farrell, the University of Nebraska–Lincoln’s College of Business interim dean for nearly a year, has been named permanent dean of the College of Business pending approval by the Board of Regents, on Dec. 1. Executive Vice Chancellor Donde Plowman announced the appointment.
Nov 21 2017 4:00 PM
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Marketing students from the College of Business tested their business acumen at the second annual Oath Advertising Knockout Challenge. A subsidiary of Verizon Communications which serves as the umbrella company of its digital content subdivisions including AOL and Yahoo!, Oath hosted the competition, November 9-10 in Omaha. Seven students from the University of Nebraska–Lincoln worked together in teams with other students from Creighton University and the University of Nebraska at Omaha and presented their solutions to a panel of judges.
Oct 9 2017 10:30 AM
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The University of Nebraska–Lincoln College of Business hosted the fifth annual Partnership Summit on October 6, as over 150 advisory board members from around the nation met to provide insight and learn more about Howard L. Hawks Hall. Interim Dean Kathy Farrell highlighted the day with the State of the College Address, where she noted the significant role Nebraska Business continues to play at the University.
Oct 3 2017 10:00 AM
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College of Business student Shayne Arriola turned his crowning achievement as homecoming king of the University of Nebraska–Lincoln into an extra special engagement by taking a knee and proposing to the queen. Arriola and fellow Nebraska student, Laura Springer got engaged in front of 90,000 cheering fans at halftime of the Nebraska vs. Rutgers football game at Memorial Stadium. The homecoming ceremony and surprise engagement highlighted a weekend of festivities marked by Nebraska’s 150 years of statehood.
Sep 22 2017 9:00 AM
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Nearly 400 University of Nebraska–Lincoln students received special recognition and academic achievement awards at the College of Business Honors Ceremony on Sunday, September 17. Distributed by Dr. Donna Dudney, associate dean for undergraduate curriculum and programs and associate professor of finance, and Dr. D’vee Buss, assistant dean for undergraduate programs, 80 students received one of three awards including the William Gold Scholar Award, Clifford M. Hicks Scholar Award and James E. LeRossignol Scholar Award. Held for the first time in the fall semester and in Howard L. Hawks Hall, business students who received a total of more than $550,000 in scholarships, and seniors in the Clifton Strengths Institute Clifton Builders Program and student strength coaches were also honored.
Sep 21 2017 11:30 AM
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The University of Nebraska–Lincoln College of Business renewed its tradition of championing business ethics with the annual State Farm Ethics Lecture held September 20 at the Lied Center for Performing Arts. The event featured a whistleblower panel moderated by Dana Gold of the Government Accountability Project (GAP). She credited Nebraska with being a leading player in the arena of business ethics in higher education.
Sep 14 2017 3:30 PM
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The University of Nebraska–Lincoln College of Business celebrates Business Week (B-Week), September 18-22, highlighted by the annual State Farm Ethics Lecture Series on Wednesday, September 20. B-Week provides an opportunity for students, faculty, staff and alumni to join in a variety of business and social activities intended to both enhance student learning and strengthen community at the college.
Sep 12 2017 6:00 AM
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The University of Nebraska–Lincoln College of Business climbed to No. 45 in the most recent U.S. News & World Report rankings for undergraduate business programs. Up three spots from last year’s rankings, the increase continues an upward trend for the college over the past several years.
Sep 8 2017 8:00 AM
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Enrollment at the new College of Business at the University of Nebraska–Lincoln climbed to 4,462 students this fall. A 14.8 percent increase in first-time freshmen students – with 839 joining the college as of September – spurred the growth. In five years, first-time freshmen have increased by 29.5 percent.
Sep 6 2017 5:00 PM
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Four students from the Center for Sales Excellence (CSE) at the University of Nebraska–Lincoln College of Business received the Richard W. Chapin Scholarships for the 2017-18 school year. The students earned $2,000 each for demonstrating excellence in the CSE program. Recipients included C.J. Adamson, a senior marketing major from Hickman, Nebraska; Michael Martin, a senior marketing major from Rockford, Illinois, Kathleen O’Toole, a senior marketing major from Wilber, Nebraska; and Trevor Willenborg, a senior marketing and international business major from Elkhorn, Nebraska.
Sep 1 2017 9:00 AM
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The new College of Business Huskers Shop opened its doors in Howard L. Hawks Hall and in doing so, started one of the most innovative business learning programs in the country. A joint effort with Nebraska Athletics, the College of Business and Fanatics, the Huskers Shop also includes a faculty advisor, a six-member student management board, students who work in the store and merchandise ranging from shirts and hats to the new plastic bags required in all Huskers athletic facilities to pom poms and fidget spinners. Though there are other stores on college campuses run by students, what makes the Huskers Shop stand out – besides the high-level partners involved – is that Fanatics also provides the business retail and financial data for professors and students to use and analyze in various business courses.
Aug 18 2017 5:00 PM
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With the snip of a ribbon, dignitaries from the University of Nebraska–Lincoln welcomed in a new era at the College of Business with the grand opening of the new Howard L. Hawks Hall building. More than 800 people attended the historic ribbon cutting ceremony on Friday, August 18, 2017, which speakers proclaimed as a game-changing moment for future students of both the University and College.
Aug 15 2017 9:00 AM
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The last class of University of Nebraska–Lincoln College of Business students to graduate and attend classes exclusively in the old College of Business Administration building received degrees at commencement ceremonies on Saturday, August 12, at Pinnacle Bank Arena. The new Nebraska Business building officially opens its doors when classes begins for the fall 2017 semester, August 21. Graduating seniors displayed the Start Something spirit during their time at Nebraska which provides a common thread linking the old building to the new.
Aug 8 2017 3:00 PM
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Marin Olson, a junior marketing major from Julesburg, Colorado, is studying abroad June 11-July 7 in Italy as part of the College of Business Global Immersion program Italy: Analyzing Supply Chain Management Around the Amalfi Coast. She and her classmates will learn about the supply chain management systems in both Italian and multinational companies, tour Italian businesses such as an olive oil factory, go on excursions to places like Pompeii and more during the four-week trip. She looks forward to experiencing a different culture, taking herself out of her comfort zone and seeing the world outside of Colorado and Nebraska. After the program, she plans to meet her brother and cousin in Florence and from there, explore more northern parts of Italy and possibly make a trip to Croatia.
Aug 8 2017 1:00 PM
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Dr. Andre Maciel, assistant professor of marketing at the University of Nebraska–Lincoln College of Business, received the Sidney J. Levy Award presented annually in honor of one of the founding fathers of consumer culture theory. Maciel earned the recognition from his article, “Taste Engineering: A Consumer Model of Cultural Competence Constitution,” published in the Journal of Consumer Research, a top-ranked marketing journal.
Aug 8 2017 9:00 AM
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Dr. Dwayne Ball, associate professor of marketing, retired from the University of Nebraska–Lincoln College of Business in May, ending a tenure of 30 years at the college. He believes the changes he experienced in both the marketing field and teaching demonstrate the enormous transformations taking place throughout the world. Changing global dynamics also led Ball to his greatest fulfillment as a marketing researcher.
Jul 26 2017 9:00 AM
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The University of Nebraska–Lincoln will celebrate the opening of the new College of Business from 3 to 5 p.m. on Friday, August 18. Students, alumni, friends and more can attend the Open for Business: Ribbon Cutting and Back to School Bash by RSVPing at
http://business.unl.edu/bash.
Jun 29 2017 2:00 PM
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More than 850 business students at the University of Nebraska–Lincoln were named to the College of Business Dean’s List for the spring semester of the 2016-17 academic year. The 773 undergraduates who received this honor maintained a cumulative grade-point average of 3.6 or higher for the semester. The college also recognized 176 undergraduate students for achieving a 4.0 GPA.
Jun 28 2017 1:00 PM
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Twelve students from the University of Nebraska–Lincoln College of Business ventured to the South American nation of Chile for the global immersion program, Chile: Business Hub of Latin America, May 14-June 4. They gained exposure to Chilean culture and its business environment through language lessons at Universidad de Chile in Santiago, guest speakers and visits to startups, multinational businesses and more.
Jun 6 2017 11:00 AM
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Dr. Les Carlson, professor and Nathan J. Gold Distinguished Professor at the University of Nebraska–Lincoln College of Business, received the distinction of being named a fellow of the American Academy of Advertising (AAA). The honor means a lot to Carlson, who started attending AAA meetings in the early 90s.
May 23 2017 9:00 AM
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As assistant professor of practice in marketing the past five years, Steven Welton brought more than 30 years of professional marketing experience to the classroom. He taught both graduate and undergraduate business students and earned the College of Business MBA Distance Teaching Award his first year and the Department of Marketing Teaching Award this year.
May 8 2017 3:30 PM
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The University of Nebraska–Lincoln granted more than 525 undergraduate and graduate business degrees during commencement exercises May 5-6. The college celebrated the graduation of the inaugural cohort of the College of Business Honors Academy with a special graduation event on May 5. The event concluded several prominent graduation activities for the College of Business including the MBA Graduation Luncheon, the School of Accountancy Graduation Celebration and the Senior Sendoff and Graduate Goodbye, which took place at the Railyard in Lincoln’s Haymarket District.
May 5 2017 8:00 AM
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Senior Sydney Goldberg, a marketing major and computer science minor from St. Joseph, Missouri, strives to make an impact at the University of Nebraska–Lincoln College of Business. Driven by determination, she experienced a life-changing accident in South America the summer after her freshman year.
May 2 2017 9:00 AM
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The University of Nebraska–Lincoln College of Business Undergraduate Certificate Program in Sales Excellence received a third consecutive recognition as one of the “Top Universities for Professional Sales Education” by the Sales Education Foundation (SEF). The announcement came in SEF’s 2017 ANNUAL magazine. SEF recognizes universities for preparing students in professional selling and helping to elevate the sales profession.
May 1 2017 1:00 PM
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University of Nebraska–Lincoln College of Business students competing in the Target Case Competition in April experienced first-hand the art of digital marketing related to the customer shopping experience in Target stores. Eight student teams pitched their business solutions to Target managers while competing for $2,000 in cash prizes.
Apr 28 2017 8:00 AM
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Ten faculty and staff members from the University of Nebraska–Lincoln College of Business received honors at the 2017 Faculty and Staff Awards Reception on April 27. Dr. Kathy Farrell, interim dean, presented the awards at the Van Brunt Visitors Center.
Apr 26 2017 2:00 PM
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More than 80 University of Nebraska–Lincoln students received academic achievement awards at the College of Business Honors Ceremony on Sunday, April 23. Distributed by Dr. Donna Dudney, associate dean for undergraduate programs and associate professor of finance, and Dr. D’vee Buss, assistant dean for undergraduate programs, the awards included the William Gold Scholarship Award, Clifford Hicks Honor Award, LeRossignol Award and Delta Sigma Pi Scholarship Key.
Apr 21 2017 2:00 PM
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Derek Hudson, a senior marketing major from Omaha, Nebraska, transferred to the University of Nebraska–Lincoln College of Business his junior year and immediately got involved in the Department of Marketing. He found his niche as a peer mentor for Marketing (MRKT 341) and continued in the position for four semesters while finishing his undergraduate degree and taking graduate courses, which makes him the longest-standing student in the role.
Apr 19 2017 9:00 AM
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Business students earning sales certificates through the University of Nebraska–Lincoln College of Business Administration Certificate Program in Sales Excellence gathered at Misty’s Restaurant in downtown Lincoln, Nebraska, to be recognized for their accomplishment and enjoy lunch. In all, 28 students received certificates, including 11 who became the first group to earn advanced certificates in professional selling.
Apr 17 2017 9:30 AM
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Student teams at the University of Nebraska–Lincoln College of Business Administration competed in the 2017 Union Pacific (UP) case competition, delivering presentations to UP executives to make recommendations on investing in the emerging sage grass market. Teams received the case summary at 8:30 a.m. and had until noon to consult with UP managers, build a business plan and create a power point presentation. During the afternoon the four teams presented their plans for a half-hour each to the executives.
Apr 14 2017 3:30 PM
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The University of Nebraska–Lincoln College of Business hosted the 33rd annual Advisory Board Awards Luncheon on Friday, April 14, at the Nebraska Champions Club. The awards honor the outstanding accomplishments of business leaders and corporations in the state of Nebraska and beyond.
Apr 14 2017 7:00 AM
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After 98 years, the University of Nebraska–Lincoln College of Business Administration is dropping the administration.
Not its internal administration, of course – the word at the end of the college’s name. The Board of Regents approved changing the name to the College of Business on March 31.
Apr 13 2017 9:00 AM
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Ten students from the College of Business Administration Honors Academy at the University of Nebraska–Lincoln improved their group communication and problem solving skills at the Leadership Challenge Event at Washburn University in Topeka, Kansas, March 2-3. The competition featured a live simulation where teams assumed roles within a fictional city, made decisions together and handled adverse situations throughout the day.
Apr 11 2017 9:00 AM
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The 26th annual Robert Mittelstaedt Doctoral Symposium attracted graduate students and faculty from 23 universities to Lincoln, Nebraska, March 30-April 1. The symposium, hosted by the Department of Marketing at the University of Nebraska–Lincoln College of Business Administration, allows Ph.D. students the opportunity to present their research to peers and mentors in a setting which encourages positive critiques to help students improve research methods and findings.
Mar 22 2017 9:00 AM
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Audrey Davis transferred to University of Nebraska–Lincoln College of Business Administration to find a supportive community where she could hone her marketing skills. At Nebraska, she gains valuable experience and maximizes her creativity in her role as a student organization leader.
Mar 21 2017 9:00 AM
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Motivated by solving business problems, Dr. Huanhuan Shi, assistant professor of marketing at the University of Nebraska–Lincoln College of Business Administration, specializes in analyzing the modern sales workforce. Shi worked as a customer relationship manager in the banking industry in China prior to coming to the United States to earn her Ph.D. at Penn State University’s Smeal College of Business in 2016. She joined CBA last fall and in March 2017, published, “Sales Representative Departures and Customer Reassignment Strategies in Business-to-Business Markets,” in the Journal of Marketing, the top ranked publication in the marketing field.
Mar 20 2017 11:00 AM
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Finding the ideal combination of majors, Connor Meuret chose to pursue degrees in vocal music and marketing. The Omaha, Nebraska native chose the University of Nebraska–Lincoln because of the competitive yet collaborative environment and respected reputations of both the Glenn Korff School of Music and the College of Business Administration. Meuret, a junior, believes the multiple opportunities on campus, such as an internship at the Lied Center for the Performing Arts, blends her creative talents and business acumen in ways that will prepare her for her future career.
Mar 13 2017 11:30 AM
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Dylan Bjerrum, an agribusiness major with a management minor from Stromsburg, Nebraska, dreams of running his family’s farm. A senior in the University of Nebraska–Lincoln College of Business Administration, he experienced the business side of agriculture through an internship with Pinnacle Bank in Osceola, Nebraska.
Mar 9 2017 2:00 PM
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More than 60 students at the University of Nebraska–Lincoln dedicated a weekend to compete in the Start Something 48-Hour Challenge, coordinated by the Center for Entrepreneurship at the College of Business Administration. The event facilitated an environment where students pitched business ideas, fast-tracked them with fellow students and presented a business plan to judges – all in 48 hours.
Feb 21 2017 3:30 PM
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The faculty at the University of Nebraska–Lincoln College of Business Administration recently approved changes to the undergraduate curriculum. Beginning in the fall of 2017, BSAD 150, Business Computer Applications will change to BSAD 50, and the Business Analytics/Information Analysis (SCMA 350) course will include an additional one-credit hour lab, SCMA 350L. BSAD 50 will provide more flexibility for students to complete the requirement in an online format, and SCMA 350/350L was updated to ensure students are best prepared for the demands of the business environment.
Feb 21 2017 9:00 AM
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In the middle of the most academically intense semester of his life, Alexander Lahargoue, a senior marketing major with a management minor from Olathe, Kansas, decided to relieve stress through creative writing. A member of the inaugural cohort of the College of Business Administration Honors Academy at the University of Nebraska–Lincoln, his leisurely activity turned into a fiction book called, “The Marketer,” which will be released September 1.
Feb 13 2017 2:00 PM
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The UNL Parents Association and UNL Teaching Council honored 19 College of Business Administration faculty and staff members during their annual recognition ceremony on February 3. Providing positive feedback to faculty and staff about the work they do with students at the University of Nebraska–Lincoln, the award provides recognition in areas often overlooked in the formal rewards system.
Feb 9 2017 4:30 PM
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More than 900 business students at the University of Nebraska–Lincoln were named to the College of Business Administration Dean’s List and Honor Roll for the fall semester of the 2016-17 academic year. The 901 undergraduates who received this honor maintained a cumulative grade-point average of 3.6 or higher for the semester. The college also recognized 222 undergraduate students for achieving a 4.0 GPA. Twenty-one master of business administration students qualified for the Dean’s List with a 4.0 GPA and nine or more credit hours for the semester, and 58 students with a 4.0 GPA and six or more credit hours made the Honor Roll.
Feb 3 2017 10:00 AM
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Vicki Vopalensky ’95, ’01, grew up in North Bend, Nebraska, where hard work and helping others were part of the fabric of her life. Her father worked as the town blacksmith and farmed on evenings and weekends. Her mother supported the family business, and ran yet another business. Even her older sister modeled a strong work ethic by attending the University of Nebraska–Lincoln College of Business Administration and creating a successful career in accounting.
Jan 25 2017 9:00 AM
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Colton Jones '16, a business administration major who graduated in December, understood how building skills through the Center for Sales Excellence at the University of Nebraska–Lincoln College of Business Administration could get him a head start on his future. Completing his certificate in professional selling his junior year, Jones is one of 36 students to complete the program since its inception in 2014. He leveraged his education to succeed in his internship with Sandhills Publishing.
Jan 9 2017 9:00 AM
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Dr. Donde Plowman, executive vice chancellor and chief academic officer for academic affairs, describes the investment of $84 million in the new 240,000-square-foot University of Nebraska–Lincoln College of Business Administration building as a game changer for the college. Now set to open in the summer of 2017, the experiential learning spaces and high-tech classrooms increase opportunities for students, faculty and alumni to maximize teaching and learning.
Dec 21 2016 2:30 PM
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NRC Health (NRC) honored two University of Nebraska–Lincoln College of Business Administration students, Shayne Arriola and Joshua Nelson, with the annual Rising Stars Scholarship. NRC has offered the scholarship to two UNL students with an interest in business development, marketing and entrepreneurship for the last five years. Both students received $2,000 to apply toward their tuition and fees during the spring 2017 semester.
Dec 19 2016 1:30 PM
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Graduating students from the University of Nebraska–Lincoln College of Business celebrated weekend commencement festivities with family and friends at the Senior Sendoff on December 16, at the Nebraska Champions Club. Despite icy conditions, more than 50 people attended the event aimed at giving graduates a chance to say goodbye to college.
Dec 15 2016 8:15 AM
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Ronnie Green, chancellor of the University of Nebraska-Lincoln, announced Donde Plowman as executive vice chancellor and chief academic officer. Plowman, the James Jr. and Susan Stuart Dean of Nebraska’s College of Business Administration, will begin her new role at the university on Jan. 1. The appointment is pending Board of Regents approval.
Dec 13 2016 2:30 PM
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University of Nebraska–Lincoln junior C.J. Adamson, a marketing major from Lincoln, Nebraska and sophomore Callahan Eckardt, an accounting major from Shawnee, Kansas, received firsthand sales experience and networking opportunities at the International Collegiate Sales Competition (ICSC) November 2-5. Held at Florida State University in Orlando, employers around the nation sponsored students to encourage attendance.
Dec 6 2016 9:00 AM
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Hollie Blanske, a senior management and marketing major, traveled nearly 500 miles from her home in Oak Grove, Minnesota, to attend school at the University of Nebraska–Lincoln College of Business Administration and compete for the Husker gymnastics team. Nebraska helped inspire her passions in athletics, business and even motorcycles.
Dec 5 2016 8:30 AM
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As she begins to look toward graduation in December, Victoria Katzberg considers her experience with the Center for Sales Excellence as a favorite part of her education at the University of Nebraska–Lincoln College of Business Administration. Katzberg, who is from Doniphan, Nebraska, sees the sales certificate program as a complement to her marketing major.
Dec 1 2016 2:00 PM
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Marketing students from the University of Nebraska–Lincoln College of Business Administration triumphed at the inaugural Yahoo Advertising Knock-out Challenge held at the University of Nebraska at Omaha. Senior marketing and advertising majors Megan Nelson from Newman Grove, Nebraska, and Hannah Paxton from Apex, North Carolina, collaborated with UNO students Joe Franco and Elizabeth Stevens to create the winning team.
Nov 18 2016 9:00 AM
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Craft brews comprise a growing share of the U.S. beer market. According to the Brewers Association, 24 million barrels of craft beers were sold in 2015, a 12.8 percent increase when overall beer sales are stagnant or declining.
Nov 17 2016 2:30 PM
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The first cohort of Clifton Builders Program students began fulfilling the promise of a major component of the University of Nebraska–Lincoln College of Business Administration Clifton Strengths Institute this semester. The one-of-a-kind program focuses on putting entrepreneurial-minded students in a setting where they can learn and grow by using their strengths to make a positive impact in business.
Nov 7 2016 3:30 PM
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Winning participants in the 2016 3-2-1 Quick Pitch competition shared $7,000 in prize money for their entrepreneurial ingenuity by delivering three-minute elevator pitches to panels of expert judges similar to the television show Shark Tank. The University of Nebraska–Lincoln Center for Entrepreneurship sponsored the event which took place in the Memorial Stadium skyboxes on Thursday, November 3. More than 100 competitors from Nebraska colleges and high schools participated.
Nov 4 2016 4:00 PM
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Frank Bucaro, a leading expert and advocate of the power of ethical leadership in business, presented “The Trust Puzzle: A Leader’s Guide to Ethics in Business,” to an audience of more than 1,200 November 3 as a part of the State Farm Ethics Lecture Series at the University of Nebraska–Lincoln College of Business Administration. Bucaro spoke to the CBA community at the Lied Center for Performing Arts about the importance of ethics in business today regarding the moral spiral of making a decision and the consequences that come after.
Oct 20 2016 9:00 AM
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The Center for Sales Excellence (CSE) at the University of Nebraska–Lincoln College of Business Administration awarded the inaugural Richard W. Chapin Scholarships this fall. Aaron Docter, a senior management major from Firth, Nebraska, Colton Jones, a senior business administration major and marketing minor from Norfolk, Nebraska, and Cole Weers, a senior management and marketing major from Diller, Nebraska, received $2,000 each for the scholarships.
Oct 12 2016 2:00 PM
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Brittani Koster grew up with dreams of becoming a veterinarian, but after taking a marketing class from her favorite high school teacher, her plans changed. The new subject captured her attention, and she decided to pursue a career in marketing. At the time, her brother only said good things about his professors at the University of Nebraska–Lincoln College of Business Administration, which helped her decide to attend the university as well.
Oct 6 2016 1:30 PM
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John Mackey, co-founder and co-CEO of Whole Foods Market, spoke to more than 2,000 people at the Lied Center for Performing Arts as the inaugural speaker for the Lewis E. Harris Lecture Series sponsored by the University of Nebraska–Lincoln College of Business Administration and College of Law on Wednesday, October 3. Mackey, who authored the New York Times and Wall Street Journal best-selling book, “Conscious Capitalism: Liberating the Heroic Spirit of Business,” stressed the value of business to the audience, made up of a vast number of business students and members of the CBA community.
Oct 4 2016 5:00 PM
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John Rood, senior vice president of marketing at Disney Channels Worldwide, spoke to University of Nebraska–Lincoln College of Business Administration marketing students about working in entertainment marketing. He wants Nebraska students to know they possess a secret weapon not often found in the business world.
Sep 23 2016 2:00 PM
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Dr. James Gentry, Maurice J. and Alice Hollman College Professor, received the George Fisk Award, presented annually at the Macromarketing Conference in Dublin, Ireland, on behalf of the Macromarketing Society. The award recognizes the best conference paper and was presented to Gentry, along with co-authors Dr. Jie Gao Fowler ‘12, Dr. Chu Rongwei and Dr. Xin Zhao for their paper, “The Plight of Rural Migrant Workers in Urban China.”
Sep 19 2016 4:30 PM
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The University of Nebraska–Lincoln College of Business Administration and University of Nebraska College of Law host the inaugural Lewis E. Harris Lecture Series featuring John Mackey on Wednesday, October 5, 1:30-2:30 p.m., at the Lied Center for Performing Arts. Mackey is co-founder and co-CEO of Whole Foods Market, his supermarket chain became the first in the United States certified as an organic grocer. He authored the book “Conscious Capitalism: Liberating the Heroic Spirit of Business,” which appeared on best-selling lists for both the New York Times and Wall Street Journal.
Sep 19 2016 8:00 AM
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The University of Nebraska–Lincoln College of Business Administration celebrates Business Week (B-Week) 2016 from September 19-22. The event represents a long tradition of galvanizing business students around various activities throughout the week to enhance their academic lives, future careers and social opportunities.
Sep 17 2016 5:00 PM
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The largest-ever College of Business Administration Partnership Summit at the University of Nebraska–Lincoln saw more than 200 members from 14 of the 15 advisory boards gather for meetings throughout campus, a luncheon at the Nebraska Champions Club and tours of the new CBA building. The luncheon featured Dean Donde Plowman’s State of the College Address, as well a keynote address from UNL Chancellor Ronnie Green.
Sep 13 2016 8:45 AM
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The College of Business Administration at the University of Nebraska-Lincoln has jumped 13 spots and into the Top 50 of undergraduate business schools in the latest U.S. News & World Report rankings.
Sep 2 2016 9:00 AM
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Cole Weers has always had a passion for cars and the auto industry. Spending time at a dealership as a child thrilled him, as he would read every word of the brochures in the dealership. It was that passion for the auto industry that brought him to the College of Business Administration at University of Nebraska–Lincoln.
Aug 25 2016 2:00 PM
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The first of a year full of lasts happened when the College of Business Administration hosted the Back to School Bash at the University of Nebraska–Lincoln. With CBA moving into a new building next fall, the celebration marked the final kickoff to the school year on the west side of the current CBA building.
Aug 16 2016 9:30 AM
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The University of Nebraska–Lincoln College of Business Administration graduated 135 seniors, master and doctoral students Saturday, August 15, at Pinnacle Bank Arena. Four of the graduates looked back at their time at CBA and forward to how they will Start Something after graduation.
Jul 12 2016 9:00 AM
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The College of Business Administration at the University of Nebraska–Lincoln celebrates a new school year with the Fourth Annual Back to School Bash on Friday, August 19 from 2-5 p.m., on the west side of the CBA
building. New and returning CBA
students, parents, alumni, business partners, faculty, staff and administrators are invited to network with the CBA
community while enjoying free food, live music, prizes and more. RSVP by Wednesday, August 17 at http://cba.unl.edu/bash.
Jul 12 2016 9:00 AM
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Betsy Grindlay’07 brings passion to her job every day as brand manager at Speedway Motors in Lincoln, Nebraska. Her inspiration comes from knowing the work she creates directly affects customers of Speedway Motors, which bills itself as America’s Oldest Speed Shop, while tailoring products to hot rod and racing enthusiasts across the country.
Jun 24 2016 10:00 AM
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More than 800 business students at the University of Nebraska–Lincoln were named to the College of Business Administration Dean’s List and Honor Roll for the spring semester
May 13 2016 8:00 AM
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The Center for Sales Excellence at the University of Nebraska–Lincoln College of Business Administration was named as a 2016 “Top University for Professional Sales Education” by the Sales Education Foundation (SEF). Recognized for preparing students for careers in professional selling and helping to elevate the sales profession, the program teaches students how to sell themselves to employers, pitch their ideas and enhance their communication skills.
May 10 2016 9:30 AM
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A new event helped kick off Commencement festivities at the University of Nebraska–Lincoln as more than 300 people attended the inaugural College of Business Administration Senior Sendoff Friday, May 6, at The Railyard in Lincoln’s Haymarket District. The college’s graduating seniors, along with their families and friends, and faculty and staff, were invited to the event to celebrate the graduates.
May 9 2016 3:00 PM
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Faculty and staff from the University of Nebraska–Lincoln College of Business Administration recognized the halfway mark of new building construction with a “Celebrating 400 Days of Construction” picnic on the East Memorial Stadium Plaza.
May 7 2016 1:00 PM
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The University of Nebraska–Lincoln College of Business Administration graduated more than 500 seniors, masters and doctoral students on Friday, May 6, and Saturday, May 7, in ceremonies at the Pinnacle Bank Arena. Three undergraduates and one graduate student shared their experiences at CBA and how they plan to Start Something after graduation.
May 2 2016 3:00 PM
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The University of Nebraska–Lincoln chapter of Phi Beta Lambda won more than 40 awards while competing at the Nebraska PBL State Leadership Conference in Kearney, Nebraska, April 1-2. Students who placed at the state conference qualified for the National PBL conference in Atlanta later this summer. At the national competition, students compete in business and technology events, attend leadership workshops and network with students and businesses from across the country.
May 2 2016 9:00 AM
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Two teams of undergraduate students from the University of Nebraska–Lincoln College of Business Administration were named co-winners of the Target Case Competition held April 22. Each team received $1,500. The money was split between the teams’ respective student organizations: the American Marketing Association (AMA) and the Multicultural Business Student Association (MBSA).
Apr 30 2016 11:00 AM
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Dr. Donde Plowman, James Jr. and Susan Stuart Endowed Dean of the College of Business Administration, presented 19 students with their certificates in sales excellence at a celebration at Misty’s restaurant in downtown Lincoln, Nebraska, on April 25. More than 100 students enrolled in the program since it began in August 2014.
Apr 29 2016 4:30 PM
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More than 75 University of Nebraska–Lincoln College of Business Administration students received awards for academic achievement at the 2016 CBA Honors Ceremony on Sunday, April 24. Dr. Donna Dudney, associate dean for undergraduate programs and associate professor of finance, and Dr. D’vee Buss, assistant dean for undergraduate programs, distributed the awards, including the William Gold Scholarship Keys, the Clifford Hicks Honor Keys, the LeRossignol Scholar Awards and the Delta Sigma Pi Scholarship Keys.
Apr 26 2016 11:30 AM
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Students in the University of Nebraska–Lincoln College of Business Administration connected with professionals in a variety of local, national and international companies in Washington D.C. Career Services at CBA led a group of 10 students to a series of company tours, meetings with successful alumni and a panel discussion regarding finding employment after graduation and life in Washington D.C.
Apr 22 2016 10:00 AM
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Not every college senior looks for difficult classes their last semester, but the intrigue of an intensive challenge before graduation motivated Evan Dexter to enroll in the MRKT 490 special topics class at the University of Nebraska–Lincoln College of Business Administration. The class requires students to develop a real-world business and marketing plan with Lincoln Industries, a local business that provides chrome plating services to a variety of manufacturers of motorcycles, trucks, ATVs and independently owned truck drivers.
Apr 18 2016 10:30 AM
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Friday marked a major milestone in the construction of the new College of Business Administration building at the University of Nebraska–Lincoln as a Topping Off Steel Ceremony took place at the construction site at 14th and Vine streets. A topping off event is a building construction tradition that occurs when the last beam is placed atop a structure.
Apr 12 2016 9:00 AM
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Rob Simon utilizes his past professional experience in retail, wholesale and e-commerce to bring real-world perspective to the classroom. As an associate professor of practice in marketing at the College of Business Administration, he connects with the business community to help students gain relevant experience through special course projects.
Apr 8 2016 3:00 PM
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The 25th Annual University of Nebraska–Lincoln Robert Mittelstaedt Symposium hosted by the Department of Marketing attracted over 85 participants from 26 colleges and universities making it the largest symposium in history. A three-day event, the symposium features marketing doctoral dissertation research, from students across the country.
Mar 25 2016 9:00 AM
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Senior Matthew Sleister’s real-world experience as an intern at Sandhills Publishing in Lincoln provides him with a head start on his career. On campus, Sleister enhances an already robust educational experience as a management major with a certificate from the Center for Sales Excellence at the University of Nebraska–Lincoln College of Business Administration.
Mar 23 2016 9:00 AM
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Performing in front of an audience has never been an issue for Emelie Berke. She is, after all, a violin performance major. Performing in front of her peers while trying to make a sales pitch, however, is a different game for the senior from Kearney, Nebraska. For this reason the certificate program in sales excellence at the University of Nebraska–Lincoln College of Business Administration appealed to her.
Mar 11 2016 10:00 AM
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Four teams of undergraduate students at the University of Nebraska–Lincoln competed in a preliminary Union Pacific Case Competition March 4 at the College of Business Administration. The competition challenged the teams to take on a case that examined the capacity of the railroad at a specific port and which business opportunities would provide the most value and return for the company.
Mar 7 2016 8:30 AM
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Rob Simon, associate professor of practice in marketing at the University of Nebraska–Lincoln College of Business Administration, will receive the outstanding article award for 2015 for an article in the Journal of Marketing Education at the 2016 Marketing Educators’ Association conference April 15 in Denver. Also receiving the award are Simon’s colleagues on the article, James Cross, associate professor of marketing, University of Nevada–Las Vegas, NV; Shannon Cummins. Ph.D. ’12, assistant professor of marketing, University of Wisconsin–Whitewater; James Peltier, department chair of marketing, University of Wisconsin–Whitewater; and Nadia Pomirleanu, assistant professor of marketing,University of Nevada–Las Vegas, NV.
Feb 15 2016 8:30 AM
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The University of Nebraska–Lincoln announced 815 College of Business Administration students were named to the Dean’s List for the 2015 fall semester. To receive this honor, students must maintain a cumulative grade-point average of 3.6 or higher for the semester. Master of business administration students qualify for the Dean’s List with a 4.0 GPA and nine or more credit hours.
Feb 12 2016 9:30 AM
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The College of Business Administration at the University of Nebraska–Lincoln had 17 faculty and staff members recognized by the UNL Teaching Council and UNL Parents Association for their outstanding contributions to students. The award honors those faculty and staff members who have made significant differences in the lives of their students.
Feb 4 2016 3:00 PM
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The American Marketing Association (AMA) recently awarded the Lincoln AMA chapter its Chapter Excellence Award for the third time in four years. The award was established in 1974 to recognize outstanding achievements in leadership, membership, programming and communications from among 350 AMA professional chapters nationwide. As part of the festivities for the award presentation, Russ Klein, AMA chief executive officer, visited with students at the University of Nebraska–Lincoln College of Business Administration to talk about the importance of engagement.
Dec 31 2015 8:00 AM
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The journey from Pune, India to the
University of Nebraska–Lincoln became
a family affair for senior actuarial
science major Aakriti Agrawal. Her
parents, Arvind and Sushma, moved to
Lincoln in the fall of 2013, so her dad
could pursue a doctorate in marketing
at CBA.
Dec 23 2015 8:00 AM
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When deciding on a major, CBA junior Samantha Peterson from Omaha, Nebraska wanted to utilize her athletic experience and her outgoing personality. Marketing became her obvious choice and an internship with the Lincoln Stars, a minor hockey league located in Lincoln, Nebraska, provided the opportunity to further develop her skills learned in class.
Dec 16 2015 3:00 PM
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The University of Nebraska–Lincoln College of Business Administration graduated 238 seniors, masters and doctoral students on Friday, December 18 and Saturday, December 19 at the Pinnacle Bank Arena ceremonies. Four of the graduates talked about their experiences at CBA and how they plan to Start Something in business.
Dec 16 2015 9:00 AM
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While interning at AXA Advisors, Nate Stevens of Kearney, Nebraska, changed the way he uses sales and even how he starts his day. A senior at the University of Nebraska-Lincoln, Stevens plans to graduate in May with a marketing major and a certificate from the Center of Sales Excellence in the College of Business Administration.
Dec 14 2015 9:00 AM
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UNL College of Business Administration students Audrey Pawol and Matthew Sleister were awarded the 2015-16 National Research Corporation (NRC) Rising Stars Scholarship. This is the fourth year NRC has offered this scholarship to two UNL students with an interest in business development, marketing and entrepreneurship. Each recipient received $2,000 to be applied toward their tuition and fees during the spring 2016 semester.
Dec 10 2015 9:00 AM
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The Department of Marketing in the College of Business Administration at the University of Nebraska–Lincoln has partnered with Union Pacific Railroad since 2008 to provide students with real world business experience in the marketing special topics course MRKT 490. Shawntell Kroese, assistant vice president of chemicals at Union Pacific and CBA alumna, collaborates with marketing faculty who lead the program.
Nov 19 2015 3:00 PM
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The American Marketing Association (AMA) Collegiate Chapter at the University of Nebraska–Lincoln hosted a Mentorship Meet and Greet event on Tuesday, November 17 to connect marketing professionals with members in the College of Business Administration. Sophie Podhaisky, a sophomore marketing major from Richland, Washington, is the AMA vice president of mentorship and planned the event.
Nov 10 2015 10:30 AM
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Senior Grant Rathje discovered his passion for agribusiness and marketing after choosing to enroll in the College of Business Administration at the University of Nebraska–Lincoln. His agribusiness major combined with a marketing minor led him to Elanco Animal Health for an internship and a fulltime position after graduation.
Oct 29 2015 1:30 PM
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The College of Business Administration Certificate Program in Sales Excellence honored their inaugural class of certificate recipients with a ceremonial luncheon on October 28 at the downtown Misty’s location. Eleven students earned sales certificates in the spring. Recipients who were unable to attend received their college degrees and are working in professional sales jobs.
Sep 24 2015 2:00 PM
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Internships were a key part of Allie Tuttle-Colgan’s success in college and after graduation. The Omaha, Nebraska, native first determined her major in marketing through internships in hospitality. Her senior year she utilized her knowledge gained in classes at an internship with McBride and Associates that got her foot in the door for her first full-time job as client services coordinator.
Sep 3 2015 4:45 PM
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Marketing students finished their University of Nebraska–Lincoln College of Business Administration undergraduate program with a unique interdisciplinary collaboration. Working with the Jacht Ad Lab, a student run ad agency through the UNL College of Journalism and Mass Communications, the marketing management class assisted with market research for one of their clients.
Aug 15 2015 1:00 PM
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» Full Article
The University of Nebraska–Lincoln College of Business Administration graduated 118 seniors, masters and doctoral students on Saturday, August 15 at the Pinnacle Bank Arena. Two August graduates reminisce about how their CBA experiences prepared them to Start Something in the business world.
Aug 5 2015 2:30 PM
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Softer skin, reduced fine lines, a youthful glow, clinically tested, dermatologist-approved: These promises are frequent messages in the world of cosmetics advertising. But a new study shows that the average consumer thinks they’re mostly bunk, and that’s a bad omen for the future of cosmetics brands' ad practices.
Jul 23 2015 11:00 AM
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The top undergraduate and graduate marketing students in the University of Nebraska–Lincoln College of Business Administration were selected to work with Lincoln Industries on actual marketing problems for the company in a special topics course last spring. Steve Welton, assistant professor of practice in marketing, teaches the class and works closely with the metal finishing and supply chain management company to prepare the course curriculum.
Jun 2 2015 4:30 PM
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While interning at Lincoln Industries in Lincoln, Nebraska this spring, Kaylan Maloley of Omaha, Nebraska determined the type of work atmosphere she wants to find after graduation. A senior at the University of Nebraska-Lincoln College of Business Administration, Maloley graduates in August 2015 with a marketing major.
May 28 2015 3:00 PM
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Amy Schoch believes a marketing degree from the University of Nebraska–Lincoln College of Business Administration perfectly accompanies her passion for music. The junior from Central City, Nebraska, plans to pursue a job in the music industry as it will provide the perfect blend of creativity, public relations and business.
May 15 2015 9:45 AM
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» Full Article
The Center for Sales Excellence located in the University of Nebraska–Lincoln College of Business Administration was named as a 2015 “Top University for Professional Sales Education” by the Sales Education Foundation (SEF). The sales programs are recognized for preparing students for careers in professional selling and helping to elevate the sales profession.
May 9 2015 9:00 AM
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» Full Article
The University of Nebraska–Lincoln College of Business Administration graduated 445 seniors, masters and doctoral students on Friday, May 8 and Saturday, May 9 at the Pinnacle Bank Arena. Five May graduates share their CBA experience and how they are prepared to Start Something in the business world.
May 1 2015 8:30 AM
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Dr. Donde Ashmos Plowman, James Jr. and Susan Stuart Endowed Dean of the UNL College of Business Administration announced the promotion of two faculty members, including granting tenure to Dr. Alok Kumar, assistant professor of marketing, and promoting Dr. Glenn Williams to associate professor of practice in finance.
Apr 23 2015 9:00 AM
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UNL College of Business Administration junior marketing majors Matt Sleister and Nate Stevens competed at the 17th Annual National Collegiate Sales Competition (NCSC) held at Kennesaw State University outside of Atlanta on April 7-10, 2015. The event is the largest and longest standing sales competition for university students.
Apr 22 2015 9:00 AM
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A team of undergraduate students in the UNL College of Business Administration won first place at the regional Union Pacific Case Competition held April 10 at the Union Pacific Headquarters in Omaha. This was the second year Union Pacific held the competition and also included teams from Iowa State University, Kansas State University and University of Nebraska at Omaha. The competition challenged teams to take on a case that asked them to make decisions on a contract renewal with a customer through financial analyses of rate increases, guarantees, opportunity costs and more.
Apr 16 2015 3:00 PM
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» Full Article
More than 125 University of Nebraska–Lincoln College of Business Administration students were honored at the 2015 CBA Honors Ceremony held Sunday, April 12. Eighty students received CBA awards for academic achievement including the William Gold Scholarship Keys, the Clifford Hicks Honor Keys, the LeRossignol Scholar Awards and the Delta Sigma Pi Scholarship Keys.
Mar 17 2015 9:30 AM
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» Full Article
The UNL College of Business Administration had 14 faculty and staff members honored by the UNL Teaching Council and UNL Parents Association at an annual recognition ceremony in January. Certificates of recognition for contributions to students were given during the ceremony. The awards provide positive feedback to campus faculty and staff about the work they do with students.
Mar 11 2015 4:00 PM
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» Full Article
Students at the College of Business Administration have a new opportunity to master the art of selling through pitching ideas and sharpening their communication skills with the opening of the Center for Sales Excellence at CBA. The center was made possible by a major gift of $1.5 million from National Research Corporation (NRC) which also established a distinguished chair to provide permanent support for the program.
Mar 5 2015 10:00 AM
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Construction of UNL's new College of Business Administration Building launched with a ceremonial turning of dirt on March 4.
An estimated 350 attended the groundbreaking ceremony, which was held inside the Kauffman Academic Residential Center and near the site of the new building at 14th and Vine streets.
Mar 2 2015 9:00 AM
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Millions of U.S. firms are involved in business-to-business (B2B) transactions with a host of external suppliers. Dr. Alok Kumar, assistant professor of marketing at the College of Business Administration, and colleagues analyzed certain practical ways manufacturing firms can manage their external suppliers efficiently to reap superior performance.
Feb 27 2015 11:00 AM
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Jenifer Skiba, a marketing Ph.D. student from Bridgman, Michigan, represented the College of Business Administration at two events that bring outstanding marketing doctoral students together to advance their academic careers. They included the 49th Annual American Marketing Association (AMA)-Sheth Foundation Doctoral Consortium at Northwestern University in Evanston, Indiana and the 6th Annual Institute for the Study of Business Marketing (ISBM) Ph.D. Student Camp for Research at San Francisco State University in California.
Feb 26 2015 11:00 AM
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When students in a marketing class at the College of Business Administration visited Lincoln Industries this spring to learn more about how the company operates, one of the plant tour guides was a current CBA student. Jim Millar, a senior business administration major from Parker, Colorado, has been a business development intern at Lincoln Industries for more than two years, and his experience with plant operations gave him the unique ability to talk to fellow students about the company.
Jan 30 2015 11:00 AM
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A love of horses helped Nikki Novak from Elmwood, Nebraska, choose an agribusiness major at the College of Business Administration. The major allows her to pursue a career in the industry which comprises 25 percent of jobs in Nebraska.
Jan 29 2015 11:30 AM
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» Full Article
The University of Nebraska–Lincoln announced 798 College of Business Administration students were named to the Dean’s List for the 2014 fall semester. To be included, students must maintain a cumulative grade-point average of 3.6 or higher for the semester. Master of business administration students qualify for the Dean’s List with a 4.0 GPA and nine or more credit hours.
Jan 22 2015 4:30 PM
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» Full Article
While product recalls are frequent in the automobile industry, some firms have questioned their merits. To assess the value of product recalls, Dr. Meike Eilert, assistant professor of marketing in the College of Business Administration, and colleagues examined the role of product recalls as a catalyst to stimulate organizational learning. The authors also studied whether and when product recalls resulted in a reduction of future accidents and recalls to evaluate the value of product recalls.
Jan 7 2015 10:30 AM
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Senior marketing major Zach Tobey’s internship at Collaborative Industries in Lincoln, Nebraska, changed the way he views marketing. Through this experience, he discovered the importance of maximizing brand recognition among their customers through multiple marketing channels.
Dec 18 2014 10:30 AM
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» Full Article
Commencement ceremonies for the University of Nebraska–Lincoln will be held on Friday, December 19 and Saturday, December 20 at the Pinnacle Bank Arena. The College of Business Administration graduated 384 seniors, masters and doctoral students. Four December graduates reflect on their CBA experience and how they are ready to Start Something in business.
Dec 17 2014 11:00 AM
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» Full Article
UNL College of Business Administration students Samantha Areman and Brendon Henning were named the 2014 National Research Corporation (NRC) Rising Stars Scholarship recipients. The annual scholarship rewards students with an interest in business development, marketing and entrepreneurship. Each recipient received $2,000 to be applied toward their tuition and fees during the spring 2015 semester.
Nov 5 2014 3:30 PM
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» Full Article
More than 2,000 College of Business Administration students attended the fall State Farm Ethics Lecture Series to hear Col. Arthur J. Athens, U.S. Marine Corps speak about the importance of integrity in one’s life at the Lied Center for Performing Arts. Athens, director of the Stockdale Center for Ethical Leadership, told students he puts a premium on people who maintain a consistent self in all situations.
Sep 24 2014 4:30 PM
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» Full Article
A record number of nearly 200 advisory board members met at the UNL College of Business Administration on Friday, September 19, for the 2014 Partnership Summit and Advisory Board meetings. Dr. Donde Plowman, James Jr. and Susan Stuart Endowed Dean of the College of Business Administration, gave the State of the College address at the Grand Manse in downtown Lincoln where she emphasized the positive trajectories happening at CBA including business major enrollments approaching 3,900, business minors totaling about 1,500 and 35 new faculty hired in the last four years.
Sep 10 2014 11:30 AM
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» Full Article
The University of Nebraska-Lincoln College of Business Administration jumped 21 spots to No. 51 in the latest U.S. News & World Report rankings of undergraduate business programs. There were 429 schools listed in the latest rankings based on an assessment survey conducted in the spring of 2014. U.S. News surveyed deans and senior faculty at each undergraduate business program accredited by the Association to Advance Collegiate Schools of Business and asked them to rate the overall quality of the undergraduate business program at each university.
Aug 16 2014 1:30 PM
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» Full Article
The University of Nebraska-Lincoln College of Business Administration graduated 135 seniors, masters and doctoral students at the commencement ceremony on Saturday, August 16 at the Pinnacle Bank Arena. Two August graduates who are ready to Start Something in the business world shared how their CBA experience gave them an advantage in the work force
May 10 2014 11:00 AM
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» Full Article
Graduating seniors, masters and doctoral students from the University of Nebraska–Lincoln College of Business Administration received their diplomas Friday, May 9 and Saturday, May 10 at commencement exercises at Pinnacle Bank Arena. Before the graduates begin their next chapter in new careers or furthering their education, some took time to share advice with current students looking to Start Something.
May 6 2014 10:30 AM
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» Full Article
Two teams of University of Nebraska–Lincoln College of Business Administration students were named co-winners of the Target Case Competition held April 25. The students, who were awarded a total of $2,000 in prize money researched how the retail stores could drive sales using online and mobile marketing. Then they presented their findings to representatives from Target.
May 3 2014 9:00 AM
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» Full Article
Senior Eric Reznicek has accomplished a lot during his time at the University of Nebraska-Lincoln College of Business Administration, including two internships at State Farm Insurance, assisting with research projects in the marketing department and being in the UNL Honors Program. However, earlier this year he was honored to have the UNL student body elect him as their representative to serve on the Nebraska Board of Regents.
Apr 29 2014 8:30 AM
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» Full Article
Students who want to develop professional marketing and sales skills are the focus of a major gift from National Research Corporation. National Research has given $1.5 million to support the University of Nebraska–Lincoln College of Business Administration and its Center for Sales Excellence.
Apr 17 2014 8:30 AM
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» Full Article
Nearly 100 University of Nebraska–Lincoln College of Business Administration students were honored at the 2014 CBA Honors Ceremony held on Sunday, April 13. Forty-five students received CBA awards for academic achievement including the William Gold Scholarship Keys, the Clifford Hicks Honor Keys, the LeRossignol Scholar Awards and the Delta Sigma Pi Scholarship Keys.
Feb 20 2014 1:30 PM
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» Full Article
The University of Nebraska–Lincoln announced the 786 College of Business Administration students named to the Dean’s List for the 2013 fall semester. To be included, students must maintain a cumulative GPA of 3.6 or higher for the semester.
Feb 12 2014 3:00 PM
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» Full Article
The UNL College of Business Administration had 12 faculty and staff members honored by the UNL Teaching Council and UNL Parents Association at an annual recognition ceremony on Feb. 7. Certificates of recognition for contributions to students were given during the ceremony. The awards provide positive feedback to campus faculty and staff about the work they do with students.
Feb 6 2014 10:00 AM
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» Full Article
Three business students from the University of Nebraska–Lincoln College of Business Administration learned the importance of followership at the 2014 United States Naval Academy Leadership Conference. Now they will carry the message to students in Nebraska to show how followership and leadership go hand-in-hand.
Jan 23 2014 12:00 PM
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» Full Article
Business students at the University of Nebraska–Lincoln College of Business Administration are partnering with Lincoln Industries in a class project to help the company reevaluate its marketing strategies in the chroming industry. It’s the first time CBA and Lincoln Industries have collaborated on a project.
Dec 19 2013 11:00 AM
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» Full Article
Graduating seniors, masters and doctoral students from the University of Nebraska–Lincoln College of Business Administration will receive their diplomas this Friday and Saturday at commencement exercises at Pinnacle Bank Arena. Before the graduates begin their next chapter in new careers or furthering their education, some took time to share how CBA helped them Start Something.
Dec 6 2013 4:30 PM
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» Full Article
Mary Fischer, office associate, was recently received the Floyd S. Oldt Silver Pen Award by the University of Nebraska Office Professionals Association (UNOPA) at the organization’s 43rd Annual UNOPA Bosses Luncheon and Floyd S. Oldt Awards Nov. 12. Fisher was recognized for her more than two years of dedicated service to the College of Business Administration Marketing Department at the University of Nebraska–Lincoln.
Dec 5 2013 3:00 PM
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» Full Article
Ari Romero and Samantha Areman learned what it takes to overcome adversity and climb to the top in 2013. The two business majors from the University of Nebraska–Lincoln College of Business Administration are both members of the Husker soccer team that won the Big Ten championship after going through losing seasons the past couple years.
Nov 12 2013 9:00 AM
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» Full Article
Lynn Phillips, a Ph.D. student in business administration with a specialization in marketing at the UNL College of Business Administration, has utilized her education in her fiction and plans to pursue a life of teaching and research. The University Bookstore will feature her at a “Meet the Author” event, Nov. 14 at 7 p.m. where she will read and sign books.
Oct 1 2013 11:00 AM
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» Full Article
The College of Business Administration has six students on the University of Nebraska-Lincoln Homecoming court. Royalty will be crowned during halftime of the Nebraska-Illinois football game, set to kick off at 11 a.m. on Saturday, Oct. 5, at Memorial Stadium. Election for king and queen is Thursday, Oct. 3, from 8 a.m. to 8 p.m. through the MyRed portal for UNL students.
Aug 30 2013 10:00 AM
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» Full Article
The University of Nebraska–Lincoln College of Business Administration celebrated 100 years of educating business leaders on Friday, Aug. 23 with a back to school bash. More than 650 College of Business Administration students, parents, faculty, staff, alumni and business partners attended the celebration. Earlier in the week, Governor Dave Heineman proclaimed the day as the 100th Anniversary of the College of Business Administration at the University of Nebraska-Lincoln.
May 7 2013 9:00 AM
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» Full Article
More than 2,750 students received their diplomas May 3 and 4 at the University of Nebraska-Lincoln. This is the second largest class in the history of UNL.
May 2 2013 10:00 AM
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» Full Article
Devin Lovgren’s pre-professional internship last summer helped prepare him for life after graduating from CBA. After the agribusiness major interned at the Stewart Seed Lab on the UNL East Campus last summer, he acquired the hands-on experience needed in his field.
Apr 29 2013 3:00 PM
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» Full Article
The 2013 Faculty Awards Reception for the College of Business Administration was held, Thursday, April 25 at the Van Brunt Visitors Center. Dr. Donde Plowman, the James, Jr. and Susan Stuart Endowed Dean of CBA, presented the awards to the thirteen award recipients.
Apr 23 2013 9:00 AM
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» Full Article
Nine students from the University of Nebraska-Lincoln College of Business Administration pitched to a panel of professional judges at the Target Case Competition held Friday, April 19, 2013. The competition, which was held at CBA, included three student teams made up of three students. The winning team received a $1,500 grand prize.
Apr 22 2013 3:00 PM
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» Full Article
A UNL College of Business Administration professor, a staff member and several students were recognized with Spirit of Service awards at the UNL Center for Civic Engagement Celebration of Service on April 12 in the Nebraska Union.
Apr 15 2013 11:30 AM
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» Full Article
More than 70 percent of undergraduate students currently enrolled at the UNL College of Business Administration have given their signature of support to the CBA ethics code. The student-written ethics code and belief statement were launched at the State Farm Ethics Day Lecture last year.
Mar 29 2013 2:00 PM
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» Full Article
The University of Nebraska-Lincoln College of Business Administration Marketing Department held the 22nd annual Robert Mittelstaedt Doctoral Symposium from March 28-30, 2013. This year ISBM dissertation award winner Jeff Johnson presented his research at the proceedings.
Mar 11 2013 9:00 AM
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» Full Article
UNL College of Business Administration marketing majors Emma Vavricka and Taylor Lucas competed at the 15th Annual National Collegiate Sales Competition held at Kennesaw State University outside of Atlanta, Ga. The competition is the world’s largest of its kind.
Mar 8 2013 9:00 AM
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» Full Article
University of Nebraska-Lincoln College of Business Administration researchers will partner with National Research Corporation in a new research project to study the effects of psychological capital on workplace performance in a marketing and sales setting.
Feb 15 2013 1:30 PM
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» Full Article
The UNL College of Business Administration had nine faculty and staff members honored by the UNL Teaching Council and UNL Parents Association at an annual recognition ceremony on Feb. 8. Certificates of recognition for contributions to students were given during the ceremony.
Jan 29 2013 11:15 AM
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» Full Article
Nebraska Husker athletes and business students Janine Weinreich and Stefanie Weinstein represent two in a long line of international students, who came to Nebraska from Germany to compete on the women’s tennis team.
Jan 25 2013 3:30 PM
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» Full Article
Jeff Johnson, a Ph.D. marketing student at CBA, was selected as a winner of the 2013 American Marketing Association Sales SIG Dissertation Proposal Competition. He will receive a cash award and will have his fees paid to attend the AMA New Horizons Sales Consortium.
Jan 24 2013 8:00 AM
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» Full Article
Each year CBA sends a select group of students to the U.S. Naval Academy Leadership Conference in Annapolis, Md. The goal of the conference is to bring together the best minds in the practice and study of leadership to exchange ideas and experiences among both military and civilian students.
Jan 15 2013 9:00 AM
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Marketing students Elaine Ji and Emma Vavricka were awarded the annual National Research Corporation (NRC) Rising Stars Scholarship. The scholarship rewards students with an interest in business development, marketing and entrepreneurship. Each recipient received $2,000.
Dec 3 2012 10:35 AM
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Senior agribusiness major Dan Dudney graduates in December and is already prepared to be a seed technician at Monsanto, a corn production facility, in Waco, Neb. Dudney interned with the company in the summer and received hands-on experience in the agriculture industry.
Nov 30 2012 4:14 PM
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Business students at the Jeffery S. Raikes School of Computer Science and Management discovered the art of digital marketing by learning how to manage ad words through the web search engine most of us use every day – Google.
Nov 9 2012 8:49 AM
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Oct 25 2012 3:00 PM
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Students enrolled in distance coursework through the UNL MBA program are learning that online does not mean out-of-touch. Steve Welton, assistant professor of practice in marketing, is just one example of instructors providing real world instruction to all MBA students at the college.
Sep 24 2012 2:19 PM
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Jeff Johnson, a marketing Ph.D. candidate at CBA, has received the 2012-2013 Presidential Graduate Fellowship from the University of Nebraska-Lincoln. The fellowship includes a stipend that will allow Johnson to pursue research projects full-time during the current school year.
Sep 14 2012 1:30 PM
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The Nebraska Board of Regents approved plans for a new $84 million College of Business Administration building, making way for one of the most significant events in the history of the college, and largest academic building project in recent history at UNL.
Sep 4 2012 4:00 PM
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Dr. Donde Plowman, James Jr. and Susan Stuart Endowed Dean of the UNL College of Business Administration, announced a 25.4 percent increase in first-time freshmen enrollment in the College of Business Administration this fall.
Aug 23 2012 1:30 PM
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The Daily Drip, the student-run cafe located in the first floor atrium at the UNL College of Business Administration, is now taking orders. Customers can now order individual or catering needs through a new website designed to improve both the customer experience and the business operations.
Aug 14 2012 11:30 AM
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Catching Husker fever isn’t tough in Nebraska, but Ian and Tess Jordan prove that it definitely spreads out of state as well. Though relatives graduated from UNL, the Plano, Texas natives found their own connections to the College of Business Administration when making their college decision.
Aug 13 2012 4:30 PM
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The University of Nebraska-Lincoln College of Business Administration graduated 125 students following the summer 2012 semester. The commencement exercises were held Aug. 10 and 11 in separate ceremonies for undergraduate and graduate students at the Bob Devaney Sports Center.
Jul 12 2012 3:23 PM
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Jeff Johnson, a Ph.D. student in marketing at the UNL College of Business Administration, was selected as a Consortium Fellow to attend the 47th annual AMA-Sheth Doctoral Consortium, hosted this summer by the University of Washington in Seattle.
Jul 5 2012 3:38 PM
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Dr. Jim Gentry was one of three marketers recognized by the Macromarketing Society for their contributions to macromarketing at the Macromarketing Conference in Berlin, Germany in mid-June.
Jun 26 2012 11:18 AM
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Justine Rapp, a marketing doctoral student at CBA, appeared on Lincoln radio station KLIN’s Grow Lincoln program recently to discuss her research on how marketing affects consumers with compulsive and addictive behaviors.
Jun 19 2012 1:00 PM
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Four former UNL College of Business Administration grads were included in the Lincoln Journal Star's inaugural Lincoln's 20 under 40 section, which highlighted 20 of the top local business leaders under 40 years old. Two of the awardees included CBA grads Eric and Stephanie Dinger.
Jun 12 2012 3:00 PM
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CBA marketing students taking the Marketing Management capstone course worked with local businesses to create business plans for various products and services. Matt May was a team member that helped developed a plan for an application to assist truck drivers.
Jun 11 2012 9:00 AM
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Dr. Jim Gentry will be presenting at prominent conferences this summer, including research he has conducted with Dr. Lee McGinnis, a 2002 Ph.D. marketing student from UNL, and Alex Hein, a recent marketing grad who was also a UCARE student.
Jun 4 2012 9:00 AM
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Dr. Les Carlson, Nathan J. Gold distinguished professor of marketing at CBA, and Ph.D. students Justine Rapp and Jessica Mikeska, will be attending and presenting at the 2012 Marketing and Public Policy Conference, June 7-9 in Atlanta, Ga.
May 21 2012 8:00 AM
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Dr. Les Carlson, Nathan J. Gold distinguished professor of marketing at UNL, attended and participated in a session at the 2012 Academy of Marketing Science (AMS) Conference, May 16-19, in New Orleans, La.
May 14 2012 1:10 PM
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The road to recognition in academic research is a long one. Yet the necessity of time makes it all the more meaningful to Dr. Ravi Sohi, Associate Dean of Graduate Programs and Research at CBA, who recently was awarded the 2012 Louis W. Stern Award by the American Marketing Association.
May 10 2012 10:08 AM
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More than 400 students graduated from the University of Nebraska-Lincoln College of Business Administration this spring. They were part of the largest graduation class in the history of UNL with over 2,800 students receiving degrees.
May 3 2012 2:06 PM
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Dr. Scott Friend, assistant professor of marketing at the University of Nebraska-Lincoln College of Business Administration, was recently awarded the 2012 Outstanding Faculty Award on behalf of Delta Sigma Pi, the UNL business fraternity.
May 1 2012 9:54 AM
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The Faculty Awards Reception for the College of Business Administration was held, Wednesday, April 25 at the Van Brunt Visitors Center. Dr. Donde Plowman, the James, Jr. and Susan Stuart Endowed Dean of CBA, presented the awards to the ten award recipients.
Apr 17 2012 12:50 PM
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Dr. Les Carlson will receive the Outstanding Article of the Year award for 2011 from the Marketing Educator's Association (MEA), at their annual conference in Long Beach, Cal., which will take place from April 19-21. Carlson will receive the award for his contributions to the article, "Educating Students to Give them a Sustainable Competitive Advantage."
Apr 2 2012 9:08 AM
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The 21st Annual Robert Mittelstaedt Doctoral Symposium brought Ph.D. students from throughout the country to Nebraska to participate in one of the country’s most respected marketing research events. Jessica Mikeska and Shipra Gupta were two CBA students who participated in the program of events.
Mar 8 2012 8:50 AM
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The 21st Annual Robert Mittelstaedt Doctoral Symposium will be March 29-31. In addition to the University of Nebraska-Lincoln, four other Big Ten schools will be participating, including the University of Illinois at Urbana Champaign, University of Iowa, the Ohio State University and University of Wisconsin-Madison.
Mar 2 2012 2:26 PM
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Emily Koopmann came to the UNL College of Business Administration from a graduating class of 64 students in Raymond, Neb. She's accomplished much during her time at CBA including being named Homecoming Queen last fall. Now she's being featured in a UNL video spotlight.
Feb 24 2012 9:42 AM
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The marketing department will again be sponsoring students at the 14th Annual National Collegiate Sales Competition (NCSC). CBA students Maddie Henning and Diana Pena will be competing. The faculty advisor is Dr. Scott Friend.
Feb 21 2012 11:05 AM
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Students at CBA are making a habit of competing and winning in an online business management simulation that includes over 3,500 students worldwide. Shad Kearns captured first place during the fall 2011 semester before graduating with degrees in both finance and marketing.
Feb 10 2012 10:30 AM
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Wall Street, Fortune 500 Companies and businesses across the world continually discuss the importance of ethics in business. A group of CBA students decided to stop talking and start doing, writing a new student ethics code.
Feb 3 2012 10:34 AM
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Members of the CBA marketing department will be participating and attending the Kelley Business School Albert Haring Doctoral Symposium in April. Doctoral students Shannon Cummins and Jeff Johnson, along with Dr. Jim Gentry will all be in attendance.
Jan 27 2012 8:39 AM
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Dr. Amit Saini, associate professor of marketing at the UNL College of Business Administration, is fascinated with how current marketing trends blend with technology. His research on the subject has been recognized nationally as breaking new ground.
Jan 26 2012 8:56 AM
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National Research Corporation (NRC) announced that CBA marketing students Danielle Tucker and Hans Christensen are the recipients of the inaugural NRC Rising Stars Scholarship. Each recipient receives $2,000 to be applied toward their tuition and fees.
Nov 14 2011 9:34 AM
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Dr. Les Carlson participated in the Iowa State University College of Business Administration, marketing department's Distinguished Speaker Series. He presented his paper, "Parental Style: What We Know, What We are Learning, and What Still Remains for Investigative Endeavor."
Nov 9 2011 2:41 PM
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Pi Sigma Epsilon, the only national co-ed fraternity for college students interested in furthering their sales, marketing and management skills, is coming to UNL. Dr. Scott Friend will serve as adviser for the new student organization.
Oct 13 2011 8:00 AM
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CBA senior Emily Koopmann of Raymond, and Skip Hecox of Gothenburg, were crowned king and queen Oct. 8 at the UNL Homecoming celebration. Koopmann is a marketing and economics major and Hecox is an agribusiness major (CASNR).
Sep 27 2011 9:02 AM
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Senior CBA agribusiness major Tyler Brown spent the past summer interning at Dow AgriSciences. Before it was all done Brown secured a full time position at the company upon graduation next spring.
Sep 8 2011 10:33 AM
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Marketing major Annie Hildebrand participated in a study abroad trip to Scotland over the summer. The experience gave her new incites into business principles and customs overseas.
Sep 6 2011 8:25 AM
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Ashlie Hadden graduated from the College of Business Administration with a degree in marketing. Now she's playing a part in revitalizing downtown Lincoln through a new startup retail business called Embellish.
Aug 24 2011 10:10 AM
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Marketing and Finance major Hans Christensen studied abroad in Cape Town, South Africa during the spring semester. His experiences far surpassed what he ever imagined.
Aug 12 2011 9:03 AM
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Shannon Cummins was awarded a 2011-12 Presidential Graduate Fellowship by the University of Nebraska. Cummins, who has been recognized for excellence in teaching and research, plans to use the award to assist her ongoing research.
Aug 5 2011 9:41 AM
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Dr. Scott Friend, assistant professor of marketing at UNL, received the 2011 AMA Sales SIG Dissertation Award. Dr. Friend received his award at the annual AMA Summer Marketing Educators Conference 2011 in San Francisco.
Jul 26 2011 9:55 AM
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Dr. Les Carlson, professor of marketing at UNL, recently accepted a position to join the Editorial Advisory Board of the Journal of Advertising Research.
Jul 20 2011 9:24 AM
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Dr. Ravi Sohi is presenting a paper at the Academy of Marketing Science’s World Marketing Biennial Conference held in Reims, France from July 19-23. Sohi's research was conducted with former UNL marketing alums Dr. Avinash Malshe and Dr. Mike Krush.
Jun 17 2011 8:00 AM
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Dr. Scott Friend, assistant professor of marketing at UNL, will be attending and presenting a research paper the 2011 Global Sales Science Institute (GSSI) Conference in Milan, Italy.
Jun 8 2011 11:14 AM
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Dr. Les Carlson, professor of marketing, will hold a special session at the 2011 American Academy of Advertising Asia Pacific Conference to include three papers about new directions in environmental advertising research.
Jun 6 2011 8:00 AM
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Dr. Jim Gentry, professor of marketing at UNL, received the Best Reviewer of the Year award for the Journal of Public Policy and Marketing at the 2011 AMA Marketing and Public Policy Conference.
Jun 1 2011 12:58 PM
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The UNL marketing department will be represented by Dr. Jim Gentry and Dr. Sandy Grossbart at the upcoming 36th Annual Macromarketing Conference titled "The New World: Macromarketing Yesterday and Today," and hosted by the College of William and Mary, Mason School of Business.
May 26 2011 11:36 AM
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The UNL Marketing Department will once again help host the Annual Interdisciplinary Conference on Human Trafficking. Dr. Dwayne Ball sees the opportunity for the University of Nebraska-Lincoln to continue to be at the forefront of combating one of the world's most troubling problems.
May 24 2011 10:14 AM
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Marketing Ph.D. student Justine Rapp has been selected by faculty to represent UNL at the 2011 American Marketing Association-Sheth Foundation Doctoral Consortium to be held June 15-19.
May 17 2011 9:16 AM
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For the past 12 summers Dr. Dwayne Ball has visited Portugal's New University of Lisbon to teach and research database marketing and customer relationship management. The annual journey has enhanced Ball's development and given him new perspectives to pass along to students and colleagues back home.
May 4 2011 3:32 PM
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Shipra Gupta, Jeff Johnson, Shannon Cummins and Justine Rapp all were award marketing department Student Excellence Awards for 2010-2011. The annual awards are voted on by faculty and awarded at an annual departmental gathering.
May 4 2011 9:05 AM
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The inaugural Faculty Awards Reception for the College of Business Administration held, Thursday, April 28 at the Visitor’s Center. Dr. Donde Plowman, the James, Jr. and Susan Stuart Endowed Dean of CBA, honored six retiring faculty members and presented 10 faculty awards.
Apr 22 2011 8:00 AM
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Julie Brechtel and Casey Hauptman are just two of the 90 College of Business Administration student athletes being honored for their academic success at UNL. The two seniors conclude their Husker athletic careers this semester with great success on the playing field as well.
Apr 13 2011 11:00 AM
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Senior marketing major Kye Le Ho has been working as a student researcher in the UCARE program with professor Jim Gentry. Their research has focused on gender norms across cultures including how men and women are portrayed in advertising.
Mar 30 2011 3:44 PM
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On April 1, Professor of Marketing Dr. Dwayne Ball will be presented with the Robert Spires Award for service to the American Civil Liberties Union of Nebraska.
Mar 28 2011 9:03 AM
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The 20th Annual Robert Mittelstaedt Doctoral Symposium will be March 31 - April 2, 2011 at the Embassy Suites. The symposium, hosted by the College of Business Administration's Marketing Department, emphasizes dissertation research.
Mar 17 2011 11:33 AM
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CBA marketing students, Jamie Dick and Alex Earll traveled to Atlanta, GA to compete in the 13th Annual National Collegiate Sales Competition (NCSC). Accompanied by faculty coach, Dr. Scott Friend, the students were given a hypothetical sales case and were given 20 minutes to present their product to buyers outlined in the case.
Mar 10 2011 8:16 AM
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Alka and Suresh Subramanian took principles they learned at the UNL College of Business and applied them to helping other people. Their efforts through the Power of Love Foundation now help provide healing and relief to people battling HIV/AIDS and malaria a half a world away.
Feb 25 2011 2:40 PM
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Dr. James Gentry's international marketing students learn that some of the most profound educational experiences can't be found in a text book -- and a unique role playing game called Bafa Bafa might be just the type of instruction they need.
Feb 21 2011 9:21 AM
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UNL Associate Professor of Marketing Dr. Patricia Kennedy is currently working on two USDA grants. One grant is exploring how marketing impacts childhood obesity and the other is taking a look at how marketers can best reach rural communities.
Feb 14 2011 2:54 PM
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Two marketing majors, Jamie Dick and Alex Earll will be competing in the National Collegiate Sales Competition (NCSC). The NCSC is the largest and oldest sales role-play competition in existence.
Feb 10 2011 3:12 PM
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Senior marketing major Danielle Bakken has spent the past three years as an intern providing promotion and coordination support for Nebraska Athletics. Whether it's football, basketball, baseball, volleyball or many other Husker sports, Bakken has been an essential part of Big Red success.
Feb 9 2011 3:48 PM
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Jim Gentry and Rob Simon will have a poster at the UNL Celebration of Teaching and Learning Symposium on February 10 in the poster session.
Feb 8 2011 10:46 AM
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Blake Lawrence graduated from UNL in marketing and received the inspiration from a small business management class to create Hurrdat Social Media –- a company designed to help manage the social media needs of businesses, artists, and athletes.
Feb 3 2011 11:57 AM
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Ravi Sohi and Jeff Johnson will both be recognized with the "Certificate of Recognition for Contributions to Students" at an upcoming ceremony.
Jan 28 2011 9:04 AM
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Marketing graduate student Justine Rapp has recently been honored for her research as well as publishing an article in the Journal of Advertising.
Jan 24 2011 10:24 AM
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Jim Gentry will receive the 2010 Reviewer of the Year Award from the Journal of Public Policy and Marketing. He will receive his award at the AMA Marketing and Public Policy Conference, June 2-4, 2011 in Washington, DC.
Jan 18 2011 9:34 AM
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Amit Saini’s recent Journal of Marketing article "Governance Mechanisms in Business-to-Business Electronic Markets" (with Raj Grewal, and Anindita Chakravarty) is one of the five finalists for the 2010 Harold H. Maynard award.
Jan 12 2011 2:43 PM
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Shannon Cummins has been awarded the 2010-2011 Outstanding Graduate Teaching Assistant Award from CBA.
Jan 3 2011 11:15 AM
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Farm Credit Services of America will be awarding three scholarships in the amount of $2,000 each to UNL students for the 2011-2012 academic year.
Dec 22 2010 10:49 AM
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Graduate student Ricardo Boeing Da Silveira from Sao Paulo Brazil has spent the past year with the Marketing Department working on his dissertation and research with our faculty and graduate students.
Dec 16 2010 10:18 AM
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Marketing students at the UNL College of Business are learning new sales skills this semester in a class designed to help them role play real world business situations. So whether it’s an objectionable customer or a hard to convince buyer, students taking Marketing 357 are learning new techniques for success in sales.
Dec 14 2010 12:00 AM
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UNL College of Business professor Les Carlson recently received a Best Paper Award at the Society of Marketing Advances Conference.
Dec 8 2010 5:13 PM
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The Marketing Department offers a special class each year in conjunction with Union Pacific, a Fortune 150 company. This is a unique opportunity for business students at CBA to experience real life projects that corporations face every day.
Oct 27 2010 3:01 PM
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Marketing students wanting to make the most out of their education at the UNL College of Business may want to consider joining the American Marketing Association student organization. Sara Breen, currently specializing in Sports Marketing at UNL and on the board of the UNL AMA chapter, has one great reason to join.
Oct 25 2010 10:34 AM
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The UNL College of Business continued its leadership in the area of human trafficking by hosting the 2nd Annual Interdisciplinary Conference on Human Trafficking. CBA Marketing professor and conference co-coordinator Dwayne Ball stressed that the key to the conference success is in the word 'interdisciplinary'.