McKinsey Leaf designs and produces custom jewelry to sell at craft fairs, farmers markets and boutiques in Lincoln and surrounding areas. Kinsey’s Kraft Korner is just the first step along the sophomore fashion designer major’s path to work under a designer and eventually run her own company. Because her major focuses primarily on the creative side of fashion, Leaf chose to add a business minor to help prepare her to reach her goals.
“Taking business classes will help me understand how the business side of fashion works,” she said. “I want to legitimize my business and learn to make better, more informed business decisions.”
Leaf already used some of the marketing and negotiating skills acquired through her business classes to improve the sales of her jewelry. She makes hand-stamped charms to make necklaces, bracelets and key chains. Customers can purchase pre-made jewelry or request custom designs that Leaf makes on the spot.
She also joined the Undergraduate Women in Business student organization to help build a personal success network through the University of Nebraska-Lincoln College of Business Administration. The group serves to elevate students’ potential and encourage them to succeed in the professional world.
Through her involvement in CBA and her business classes, Leaf is building the skills she needs to start something in the world of fashion.
Business Minors webpage